Has this been altered?

Ok so this is interesting.

https://www.whitehouse.gov/ostp/ai-bill-of-rights/

The USA government is proposing a Bill if rights to help protect people with against discrimination etc of AI systems.

One of the proposals I noticed is just a Notification of AI being used.

Sounds good.

I wonder if this is something that should be included in advertising and digital augmentation works. There is a lot of subtlety involved in something like that but the ability to abuse it is huge.

I keep thinking of how easy it will be to create custom advertising targeting an individual by changing the people in the ad to look similar to you. You instinctively like and trust people who look similar to you.

Have products been tweaked to look more like previous things you have bought or like items on your 'wish list'

This creates a biased desire towards those products. Combine that with A B testing and how long a target would subtlety spend glancing at the ad would indicate a more favourable ad to push.

Should there be an option to have a "before and after" button on AI derived advertising?

It's a weird future to consider.